We knew that it was coming; a brand like Samsung couldn’t have sit back and repented on the performance of its cousin Galaxy 9. After all, the character of a brand is determined only when the chips are down; this is what makes brand a brand.
Now, is Galaxy Note 9 that statement Samsung wanted to make, in coming days market sales will suggest, however if we have to go by early trends it is certainly looking positive.
However, this article is not about Samsung and its redemption.
Rather here will look at some of the features of this new Smart phone and figure how we as Digital marketers use it for our Digital Marketing Strategies .
It pumps an upgraded and improved S Pen with Bluetooth support and has much bigger battery. It boosts magnificent display with Quad HD and Super Amoled infinity display with an 18:5:9 ratio.
It comes with 12MP camera and features a display resolution of 1440*29960. Both the variants of this device are supported by 512 micro SD cards.
For Digital Marketers:
This is exciting, a phone that is in itself a full-fledged camera, know who doesn’t want that? Especially, when the user base of Snap Chat and Instagram are rising in India this phone will allow marketers to capture and create some delightful visual stories.
Even on Facebook the trends suggest that users interact more with videos than images. So, definitely is going to serve this brand well.
All top marketers are advocating use of more Video content to generate brand stories. Gary Vee had been shouting about this for almost 3 years now.
Brands need visuals, I am not saying that static images are dead but hey we agree that they are aa tad boring.
Most of the top Digital marketing experts in India had admitted that they use their incredibly reliable smart phones to click images and create videos.
This is an exciting phase to live in. The phrase, Power is in your hand has never been so true. This is why making an investment in technology makes so much sense. Now when it comes to investment here is what this device is priced at:
It is available in two variants. For the 6GB RAM + 128GB storage version it is priced at Rs. 67,900 and for its 8GB RAM + 512GB RAM it comes at around Rs. 84,900.
For Digital Marketers:
For any premium phone I believe that is a decent enough price. However if you are in Digital marketing, you will see this more as an investment.
We need to put out stories and we need our stories to look bigger and better. No matter how small our budget is we still need to make our campaigns look better.
This is where and why we need some devices. Here I am not saying that this is a must have device if you want to create a good story but certainly it is far better than Galaxy 9.
Here is the list of some other devices that can you can check to capture some stunning images for your brand stories.
1) Huawei Mate 10 Pro – It features Dual cameras 12mp Colour. f/1.6 lenses and comes with 4K video recording and MicroSD slot. It has a good range and some exceptional reviews about its camera.
2) Google Pixel 2 KL – Now this one is my personal favorite and there is a good reason for it. It comes with large 18:9 screen, offers 12mp f/1.8 camera. It boost Dual pixel autofocus and features dual LED flash, a definite winner
3) One Plus 6 – In comparison to all the Smart phones I had mentioned in my article so far this one comes at a much lesser price.
In other words it offers good value for money. This phone packs some incredibly favorable reviews and is a delight for photographers. It comes with 16mp Dual and 20mp f/1.7 lenses with Optical image stabilization and 4K video recording.
4) Apple Iphone X – Can we leave an Apple phone out of our list? This brand has always come with some incredibly good cameras feature. For a long time I used my IPhone 6 to create some stunning pieces of video contents for my clients. This phone takes a game to a new level. It packs Dual 12mp wide-angle and telephoto lenses and offers 4K video recording.
Today, Good Digital marketing strategy is all about good story telling. You need to come up with interesting and compelling story ideas to give brand a boost.
This is the reason why you cannot leave technology behind. A good visual is worth thousand words.
So make sure if you are looking to change or upgrade your smartphone and are in Digital Marketing then make a choice based on your business.